Core Values

  • Love and respect for the Word of God, the Bible, and Its Author, the Holy Spirit.
  • A real concern for our viewers well-being reflected in a purpose to show what is most helpful to people above what will net us the most revenue.
  • Authenticity, truth and honesty in all our dealings and communications.
  • The well-being and all-round development of our staff
  • Empowering of the people of God to use television, rather than creating a mystique around our core team and the technology we are using.
  • Sensitvity to local culture, local issues and the needs of local ministries.
  • A heart to serve and bless the local church and the local community.
  • Development of people, both staff and viewers, to their maximum potential.
  • Integrity in fund-raising and the handling of finance. We want to keep all deceitful and manipulative fund-raising methodologies off the channel.
  • Development of quality relationships between viewers and ministries resulting in the promotion of Kingdom Purposes.
  • Doing things rather than just talking, and then doing them better and better.
    • Submitted by admin on Tue, 2006-12-12 15:54.